Design Task
1. To Provide a streamlined and intuitive user experience for browsing and discovering products.
2. Implementing a personalized recommendation system that suggests relevant products to users based on their preferences, browsing history, and purchase behavior.
3. To Simplify the checkout process to minimize friction and reduce the number of steps required to complete a purchase.
4. Maintain consistency with the company's existing brand guidelines and visual design.
5. Ensure the solution is responsive and works seamlessly on different mobile devices.
Using image search to improve search process
this will cut down search time pf the item the users is looking for (I was inspired by goggle image search)
Properly defining recommendations on home page
this was done to improve browsing experience and reduce home page chaos
A search/explore page to discover new product, arrivals, discounts
To avoid overloading the homepage with ads or new arrivals
Adding a Recommendation filter to reduce the chaos on the home page
user gets to see what they like and are interested in buying
Cash Subtotal on an item page to keep track of what and how much is to be paid
user can easily track the number of items in the basket and its cost
Keeping the checkout process on one page
faster checkout process
See Full Case Study
On Behance